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77 produktov
As industries turn increasingly hostile, strong brand-building skills are needed to survive and prosper. In this text managers can discover the value of brand as a strategic asset and a company`s primary source of cmopetitive advantage.
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Knihabrožovaná väzba33,39 €Viac ako 30 dní
Fully revised and updated, the definitive guide for leaders on how to create lasting organisational change...
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Knihabrožovaná väzba13,49 €-3 %Na sklade 2 ks
Unconscious bias affects everyone. It can look like the disappointment of an HR professional when a candidate for a new position asks about maternity leave...
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Knihabrožovaná väzba15,99 €-3 %Viac ako 30 dní
Steve Case, New York Times bestselling author of The Third Wave and cofounder of America Online shows how entrepreneurs across the country are building groundbreaking companies, renewing communities...
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Knihabrožovaná väzba15,48 €-5 %Na sklade 1 ks
Professional service firms differ from other business enterprises in two distinct ways: first they provide highly customised services thus cannot apply many of the management principles developed for product-based industries...
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Knihabrožovaná väzba17,86 €-5 %Viac ako 30 dní
In the style of Spencer Johnson's international bestseller Who Moved My Cheese, comes an accessible and uplifting business parable from bestselling author and award-winning educator Ron Clark. Picture a corporation, business, school or team as a bus...
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Knihapevná väzba10,96 €-5 %Viac ako 30 dní
A stunning new insight into how the most crucial lesson you can learn in today’s challenging business environment is how to change the fundamentals of what you do, rather than carry on fighting a battle that is already lost...
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Knihabrožovaná väzba12,34 €-5 %Na sklade 1 ks
From the New York Times bestselling author of Great by Choice comes an authoritative, practical guide to individual performance - based on analysis from an exhaustive, groundbreaking study...
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Knihabrožovaná väzba18,50 €Viac ako 30 dní
Amazon is the business story of the decade. Jeff Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history. Like a giant squid, Amazon's tentacles are squeezing industry after industry and...
The remarkable story of how Joe Foster developed Reebok into one of the world's most famous sports brands, having started from a small factory in Bolton...
For too long, many have felt that business focuses too much on profit and not enough on its responsibilities, but now in Trailblazer, Innovator of the Decade Marc Benioff shows how all of that can change - for the better...
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Knihabrožovaná väzba12,95 €Viac ako 30 dní
Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever imagined. Every day we work hard to motivate ourselves, the people we live with, the people who work for ...
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Knihapevná väzba17,50 €Viac ako 30 dní
The industry bible ("Los Angeles Times"), now updated, essential for anyone in the music business musicians, songwriters, lawyers, agents, promoters, publishers, executives, and managers trying to navigate the rapid transformation of the ...
With the publication of The Everything Store in 2013, Bloomberg journalist Brad Stone revealed how the unlikely Seattle start-up Amazon became an unexpected king of ecommerce. Since then, its founder has led Amazon to explosive growth in both size...
Robin Sharma believes there are certain skills and attitudes that allow you to rise to extraordinary success. In his powerful new parable, he offers a story designed to help people from all walks of life to achieve great things...
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Knihabrožovaná väzba13,09 €-5 %Viac ako 30 dní
In their book Abundance, bestselling authors and futurists Peter Diamandis and Steven Kotler tackled grand global challenges, such as poverty, hunger, and energy. Then, in Bold, they chronicled the use of exponential technologies that allowed ...
In today's world, ethics can be complicated and its boundaries blurred. Should businesses go beyond their legal obligations? Should a radical thinker with an extremist following be invited to defend their position alongside more mainstream public figures?
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Knihabrožovaná väzba18,50 €Na sklade 1 ks
From Pulitzer Prize-winning journalist Jesse Eisinger, a blistering account of corporate greed and impunity, and the reckless, often anemic response from the Department of Justice.Why were no bankers put in prison after the financial crisis of 2008? ...
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Knihabrožovaná väzba24,73 €-5 %Viac ako 30 dní
Combining these principles and revelations drawn from Patrick’s own rise to successful CEO, Your Next Five Moves is a must-read for any serious executive, strategist, or entrepreneur...
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Knihabrožovaná väzba13,29 €-3 %Na sklade 1 ks
Too many of the most prominent management gurus today make steel-clad guarantees, based on claims of irrefutable research, promising to reveal the secrets of why one company fails and another succeeds, and how you can become the latter...
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Knihabrožovaná väzba11,95 €Na sklade 2 ks
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