S britským pôvodom knihy o marketingu v anglickom jazyku

Hasan isn't one to avoid arguments. He relishes them, as the lifeblood of democracy and the only surefire way to establish the truth...

• Knihabrožovaná väzba
  5,00 €

  -74 %

  Na sklade 1 ks

The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game?

• Knihabrožovaná väzba
  18,50 €

  Viac ako 30 dní

This revised edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing,retailing,catalogues, company magazines and internal communications, and aspects of writing for social media are integrated throughout...

• Knihabrožovaná väzba
  32,19 €

  -2 %

  Na sklade 1 ks

David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything...

• Knihabrožovaná väzba
  14,95 €

  Viac ako 30 dní

This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank...

• Knihabrožovaná väzba
  51,32 €

  Viac ako 30 dní

Account planning exists for the sole purpose of creating advertising that truly connects with consumers...

• Knihapevná väzba
  47,57 €

  Viac ako 30 dní