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So sivou obálkou knihy o marketingovej komunikácii v cudzom jazyku

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Predictably Irrational - Dan Ariely, HarperCollins, 2009
Predictably Irrational 
EN

'For anyone interested in marketing - either as a practioner or victim - this is unmissable reading. If only more researchers could write like this, the world would be a better place.'

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    13,21 €
    -12 %
    Na sklade 2 ks

How to Tell Anyone Anything - Richard S. Gallagher, Amacom, 2009
How to Tell Anyone Anything 
EN

No one likes to be criticized. But when feedback is necessary whether it's with a boss, someone we manage, or another co-worker it takes great communication skills to successfully get the message across with feelings and relationships intact...

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    16,99 €
    Viac ako 30 dní

Growth Hacker Marketing - Ryan Holiday, Profile Books, 2014
Growth Hacker Marketing 
EN

Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible...

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    12,35 €
    -5 %
    Na sklade 1 ks

Give and Take - Adam Grant, Viking, 2013
Give and Take 
EN

An innovative, paradigm-shifting book that will captivate readers of Malcolm Gladwell, Daniel Pink, The Power of Habit, and Quiet. In his landmark book, Adam Grant illuminates why some people rise to the top of ...

  • Knihapevná väzba
    33,99 €
    Viac ako 30 dní

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The New Rules of Marketing and PR - David Meerman Scott, John Wiley & Sons, 2010
The New Rules of Marketing and PR 
EN

The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work.

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    Vypredané

Superfreakonomics - Steven D. Levitt, Stephen J. Dubner, Penguin Books, 2010
Superfreakonomics 
EN

Intends to uncover some of the hidden truths about our world, from terrorism to shark attacks, cable TV to hurricanes. This title asks such questions as: what's a sure-fire way to catch a terrorist; ...



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Atlas mraků - David Mitchell, 2006
Atlas mraků
David Mitchell